Below you'll find a list of all posts that have been tagged as “email design”
This is a real-story of how we reduced the cost per click by almost two-thirds with a simple change. The Sun needed to raise awareness for their Holidays’ campaign and asked us to deliver the maximum amount of clicks possible based on a fixed budget. The campaign activity started successfully but we noticed the Click Through Rate (CTR) was lower …
In 2015, we sent upwards of 2 billion emails for over 750 brands and loaded over 1500 email creatives. All these emails shared one common goal, to engage new customers and generate incremental revenue. Interestingly we found that one design layout consistently out-performed all others. This was the below: In this article we are going to dissect why and …
