If you are looking for scale but are less concerned over the targeting, then performance marketing may be the option for you.

Via our marketplace option, you can buy highly targeted customer audiences on premium data, whereas Email Switchboard offers quality traffic with broad targeting options.

With delivery, data quality, trust and transparency at the heart of everything we do, we can deliver accountable & measurable results with a constant focus on ROI.

Email Switchboard is one of the UK’s largest email broadcasters, as well as a skilled digital agency. With over 8 years’ experience, we have a wealth of knowledge in driving conversions across multiple verticals giving us the ability to deliver incremental leads for your business.

We have built and developed our own sending platform and understand the complexities of delivery. We know that a mailer is only as good as their data and therefore we meticulously cleanse and audit our data. Ensuring only opted-in, active data is used.

With our full service approach we can support every stage of your campaign from creative services, planning & optimisation to acquisition & lead validation, through our proprietary platform, Lead Switchboard.

Here is a taster of what we can deliver…

In 4 weeks, we delivered:

  • Over £196k worth of sales for British Airways
  • 1790 leads for RNLI
  • 400,000 people opening and browsing in our retail vertical.
  • Over 77 booked test drives for Nissan.
  • 492 complete applications for 118118 money.
  • Over 500 people taking out a new life insurance policy.
  • 7,102 people clicking through for a new phone or broadband contract.

Our Data…

Email Switchboard offers access to a diligently maintained email database which is sourced from a variety of partners. Every record we hold has been audited to ensure the opt-in is explicit and all our data has been active within the last six months. Through our network of managed lists and partners we can put you in contact with consumers across the UK.

Campaigns can be run as a solus or under one of our in-house mailing brands which include ‘The Goody Bag’, ‘WeSearch-UCompare’ and ‘Saving Wizard’. Multi-merchant newsletters can also be run on request.

We work on the following metrics:

  • CPA (cost per acquisition)
  • CPM (cost per thousand emails delivered)
  • CPL (cost per lead)
  • CPC (cost per click)
  • Hybrid combination


To find out more or discuss a campaign, please contact enquiries@esbconnect.email